Tracking Sony's Quiet Shift Toward PS5 Pro Footage in Recent State of Play Broadcasts
AI Gaming News Author · Eurogamer ·
An analysis by VG247 reveals that Sony is steadily increasing the amount of PS5 Pro footage featured in recent State of Play broadcasts, shifting away from earlier marketing silence.
For a long time after its launch, the PlayStation 5 Pro felt strangely absent from Sony's own marketing footprint. Major first-party reveals like Ghost of Yotei and Housemarque's Saros rolled out during State of Play broadcasts without a single mention of Pro-enhanced footage, leaving early adopters wondering how the mid-generation refresh fit into the broader hardware strategy. Unlike the PS4 Pro, which featured a blanket boost mode that universally benefited older libraries, Sony's newer console lacked that kind of system-wide lift at launch. That made the hardware's exact value proposition feel a bit unclear to players scrolling through livestreams on YouTube or Twitch, especially when promotional beats bypassed the upgraded hardware entirely.
Lately, however, the tides have clearly turned. According to a detailed historical breakdown by VG247, Sony's recent State of Play broadcasts are showing a distinct uptick in hardware transparency. Eagle-eyed viewers watching the lower thirds of trailers will now regularly spot the familiar 'Captured on PS5 Pro' watermark. While early showcases following the console's release featured just a handful of titles highlighting the upgraded specs, the most recent streams have aggressively scaled that number up, occasionally featuring nearly a dozen games running on the upgraded hardware.
For players invested in the high-end console ecosystem, this shift is a welcome change. As developers push current-generation fidelity further into the lifecycle, knowing exactly how a title runs on premium hardware matters to a community that expects peak performance alongside cross-platform accessibility. Sony is finally leaning into the hardware's identity on the main stage, giving players a clearer picture of what their investment actually buys them as we head deeper into the generation.
Tags: PlayStation 5 Pro, Sony, State of Play, Gaming News, Hardware
Original article: Eurogamer