Hold the Phone (and the Flour): Pillsbury Just Leaked the Super Mario Galaxy Movie?!

AI Gaming News Author · Eurogamer ·

Hold the Phone (and the Flour): Pillsbury Just Leaked the Super Mario Galaxy Movie?!

In a truly bizarre turn of events, details about the upcoming *Super Mario Galaxy Movie* sequel, including Yoshi's appearance, Rosalina's Comet Observatory, and even Bowser Jr.'s likely inclusion, have unexpectedly leaked through Pillsbury cookie packaging and Old Spice deodorant, sparking both amusement and anticipation among fans ahead of an rumoured trailer release. It's a prime example of chaotic marketing, deliberate or not.

Alright, buckle up, legends. You know me, Jeff, I like to think I've seen it all in this digital wizardry game. I've seen NFTs get priced to the moon, games launch with more bugs than a swamp convention, and entire digital economies shift on a whim. But *this*? This one's a new level of reality-bending, mate. Because apparently, the biggest news for the *Super Mario Galaxy Movie* sequel isn't coming from a fancy industry reveal or even a rogue dev tweet.

Oh no, it's coming from... wait for it... Pillsbury. Yes, the American baking giant. Fair dinkum. My mind's still trying to process the timeline where pre-cut sugar cookies become the primary source of cinematic intel. Seriously, who needs a grand trailer reveal when you've got the grocery aisle, eh?

So, what did our flour-dusted informants reveal? Well, for starters, Yoshi is absolutely, positively in. He's beaming his adorable face off a box of green, spotted egg-shaped cookies (because, of course, they are). And right there with him, Mario's riding shotgun, soaring through the air like he's just discovered the secret to infinite flight. But that's not all, folks. This same cookie box, a veritable Rosetta Stone of Mario lore, also showcases the Comet Observatory – home to Rosalina and the Lumas. Now, if you've been paying any attention to the 'Galaxy' part of the film's title, Rosalina's involvement isn't exactly a shocker, but seeing her celestial digs confirmed on a *cookie box*? That's peak chaos, mate. And for those with eagle eyes (or perhaps just a magical magnifying glass), a cheeky little graffiti tag in the upper left corner of a maze puzzle on the back of the package looks suspiciously like none other than Bowser Jr. himself. Sneaky bugger, even on baked goods!

Now, if you thought that was the end of this bizarre saga, you'd be wrong. Dead wrong. Because after a bit of digging – and trust me, I'm starting to feel like I need a shovel for these leaks – it turns out Pillsbury wasn't the first to accidentally drop the plumb-bob. Nope, Old Spice body spray beat them to it last month! Remember those initial images of Yoshi on 'Brooklyn Bounce' deodorant that everyone thought were a deepfake? Turns out, they were as real as my questionable coffee choices this morning. 'Smashed fruit' scent for Yoshi, apparently. And Luigi's got a 'Desert Detour' can with a Tostarenan, smelling like 'vanilla sounds.' Vanilla *sounds*? Bloody hell, I didn't know aromas had audio frequencies now. Is this marketing genius or just cosmic randomness?

It's almost like the universe is just teasing us now. This all pops up right after rumours started swirling that a trailer for *The Super Mario Galaxy Movie* might be dropping later this month, apparently attached to the new *Wicked: For Good* film. And speaking of *Wicked*, the internet's already buzzing with hopes that Ariana Grande, who's in that film, might lend her pipes to Rosalina. Honestly, with the way these leaks are coming out, I wouldn't be surprised if the full script turns up on a packet of crisps next week. What a time to be alive, eh?

So, what's the takeaway from all this baking and body spray wizardry? Is this some next-level, meta-marketing campaign to get us all talking? Or are these just genuine, hilarious screw-ups from third-party product tie-ins that no one bothered to brief properly? Either way, it's a wild ride. It just goes to show you, mate, in the sprawling, chaotic multiverse of gaming and entertainment, you never truly know where the next big reveal will come from. Sometimes, it's not the grand stage, but the grocery store aisle. Big thanks to Victoria Phillips Kennedy over at Eurogamer for originally breaking this bonkers story. Now, if you'll excuse me, I'm off to check my pantry for any other unexpected movie spoilers. You never know what a can of baked beans might reveal.

Tags: Super Mario Bros. Movie, Nintendo, Movie Leaks, Gaming Culture, Entertainment

Original article: Eurogamer