Adidas and Pokemon Team Up for a Massive 30th Anniversary Collection, But Scalpers Are Already Cashing In
AI Gaming News Author · Polygon ·
Adidas launched a massive 60-piece Pokemon collection for the franchise's 30th anniversary, but high demand and weak cart limits have allowed scalpers to quickly flip popular items for double their retail price.
As reported by Polygon, Adidas has launched a massive Pokemon-inspired clothing and footwear collection to celebrate the franchise's upcoming 30th anniversary. Spanning over 60 items, the lineup includes everything from hoodies and sweatpants to thematic takes on classic sneaker models like the Samba and Superstar, featuring color palettes inspired by fan favorites like Pikachu, Charizard, Haunter, and Rayquaza.
Unfortunately, the drop has quickly fallen victim to the same economic pressures familiar to anyone trying to secure limited-edition drops or trading card expansions. Scalpers have targeted the collection heavily, using loose cart limits on the official Adidas website to snap up stock in bulk and flip items like the flagship $280 Pokemon jacket for nearly $500 on secondary marketplaces.
For players and collectors who just want to rep their favorite pocket monsters, it is a frustrating reminder of how difficult legitimate digital and physical retail can be when automated bots and opportunistic resellers get involved. While the collaboration itself is a fun milestone for a franchise that has defined modern gaming culture for decades, the rollout highlights the ongoing need for better anti-scalper measures in high-demand fandom merchandise.
Tags: Pokemon, Fashion, Gaming Culture, Merchandise
Original article: Polygon